A Levy on off-licence sales would raise money to bridge the funding gap created by the loss of alcohol companies’ sponsorship of sports, the Vintners’ Federation of Ireland claims.
The VFI, which represents over 4,00 publicans outside of Dublin has reiterated its call for a so-called ‘lid levy’ – a charge on all unopened alcohol products sold in the off-trade – to generate funds lost as a result of any ban on drinks companies sponsoring sports.
It was reported at the weekend that ministers have struck a compromise deal on ending alcohol sponsorship of sports by 2020 although significant hurdles remain with regards to how to replace funding of some €20 million that sporting organisations currently benefit from.
The VFI claims its idea of a 15 per cent tax on alcohol sold in off-licences would raise about €240 million and “protect the employment intensive on-trade sector and 50,000 associated jobs while generating badly needed revenue for sports and other areas”.
Source: Hugh O'Connell, thejournal.ie, 30/07/2013
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